Most of us think that Google Plus is just another channel of social media network. But it is not true. There is so much of misconception about the look and the usage of Google Plus. Google has introduced it as a measure of quality content and for the higher reach extending the network faster.
According to the SEO experts, there is a strong relation between Google Plus and the search engine results and its effects are considered to be higher than expected.
Google – word of mouth
Google has become most popular today and has become the word of mouth. When Google+ was introduced, it was argued that it will become even popular than facebook, but it didn’t. It has neither affected Facebook nor Twitter.
What makes Google+ more useful and active than the other popular social networks? Google+ targets social media by satisfying the SEO specifications, which is a bigger advantage for the bloggers and webmasters. It supports Google algorithm and the Google authoritative policies.
Google+ directly relates the activities of the visitors and followers to the blogs and sites. It keeps the track of the actions such as likes, shares, comments along with a number of pins and tweets. It indexes the results and adds credits to get higher ranking and better visibility in search engines. The articles, blogs, and the posts get promoted faster with the help of Google+.
1. Google+ increases organic traffic
Google indexes the Google+ posts by indexing them higher in the search engines depending on its metrics of likes and shares. Google+ has the added advantage over Facebook and Twitter. Both Facebook and Twitter have blocked Google from referring and indexing the links for security reasons. Google neither crawls into Facebook and Tweeter nor uses profiles or tweets for indexing which can become part of search engines results.
The concept of Google + is to add every activity which takes place on the post and increasing the visibility of the post higher. Google+ was earlier considered to be just another social media network channel but it has proved that it can affect both social media and websites. It has been completely supported by SEO and on the online activities. Google+ adds one link at a time but the rate at which it grows the organic traffic is faster than any other social networking site.
The most brilliant change which Google has made in recent years is by integrating SEO techniques with Google+ which has changed the working style of the bloggers and the search engines by making it most powerful.
2. Google authoritative policy boosts blogging
The changing policy of Google allows more authority to the search engines. It makes search engines work more effectively. Search engines can be authentic in understanding the links and recognizing the priorities. Google authoritative policy can never compromise on false and duplicate content but it can promote the unique and higher quality contents with better ranking in search results.
Google+ makes the searches look authentic by using the common techniques of click-through rates on the specific searches. Google authorship shows the most favored, searches in the form of snippets having preferences.
The authors get recognition by Google authoritative network by promoting their work and by extending the networks quicker. The authors can be ranked depending on the responses in terms of posts, blogs and articles.
Google authoritative policy is to support and extend trustworthy and reliable network which helps authors in developing better quality content.
3. Make use of +1 buttons on blog posts
You can add +1 button to every blog post significantly by adding them. The buttons help in getting the attention of the reader or the visitors. Also, the Google+ plug-ins related to social media can be used in promotions.
To make the required changes in the policy as per the circumstances is the policy of search engine optimization (SEO). To count the changes Google+ has offered us the button +1 which adds every like or share of the post or blog.
4. Use Google+ communities
The like-minded people can group together under the G+ communities. It helps in extending the network by getting +1 every time from the visitors. The engaging posts get the attention of the people who keep visiting Google+ either to like or share the posts.
The network can be extended for better recognition and higher results. Google+ community is one of the highly growing social networks today.
The use of search engine is becoming more user-friendly and SEO supports every trick used in promoting the blog or website in the search engines.
Google+ has brought positive changes in the working of the social media sites with the help of SEO. It has increased the ranking of the sites and blogs which are of good quality and having higher organic traffic.
5. Google+ extends help and respect
Google+ extends the network easily by connecting to other users. One can help other users by extending informative posts and sharing valid information. Add the people of similar interests in the circles.
The options help in adding the people at different levels as friends, family, follower, or acquaintance with respect which expands the social base of G+ network. Google+ works effectively for author verification and to increase the authority of the author which is purely based on the articles and blogs published.
Authors with good intention and high-quality work often get benefitted faster by getting recognition for their work. The SEO techniques make Google+ much more effective than most of other social sites.
6. Powerful and useful Hashtags
Hashtags can be used for promoting blogs posts, articles, and social network. Earlier hashtags are used on Twitter to promote the tweets. But now most of the social media networks are using hashtags for making the websites or blogs popular among the users.
Hashtags help in making people aware of particular issue or topic or about any website by offering information and by sharing it with others. The hashtag is an effective technique in grabbing the user-attention faster or to spread awareness about particular topic among the people.
Hashtags are generally used for setting the trends on the social media which mainly talks about the latest topic or any current issue.
The introduction of Google+ has offered immense opportunities to the authors in not only publishing the content but also extending the network which gives them recognition. Google+ works effectually by getting complete SEO support. The integration of SEO and Google+ has created a huge impact on the social media and on blogging.